A property stylist prepares and presents your home so it
appeals to the largest possible pool of buyers. That usually means hiring
in furniture, art, soft furnishings, and décor — often called
property styling, house styling for sale,
or home staging (the terms are used interchangeably in
Australia). The goal is to help buyers picture themselves living in the
home, which lifts both the perceived value and the level of competition on
inspection day.
Independent research consistently shows that styled homes sell for
3–6% more than unstyled equivalents and spend less time on the
market. For a $900,000 property, that's an extra $27,000–$54,000 — almost
always a strong return on a styling investment of a few thousand dollars.
The right stylist will also advise on photography styling, open-home
presentation, and small tweaks that lift the kerb appeal of the property.
Property staging can be done two ways: full vacant
home styling (the stylist supplies all furniture and décor for an
empty property) or occupied styling (working with what you
already own and topping up with hire pieces and accessories). A good
stylist will recommend which approach suits your home, your buyer market,
and your budget. Use the directory below to compare property stylists in
your suburb, read real seller reviews, and connect directly — Prepare 4
Sale is free for sellers and there's no sign-up required.